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How Many Types of Affiliate Marketing are there?| What are Most Common Forms of Affiliate Marketing

 

How Many Types of Affiliate Marketing

How Many Types of Affiliate Marketing?

 Affiliates are always a bit mysterious -- It's impossible to know if the person has used this product or if they are just promoting it for the money. These scenarios still exist today.

 

Affiliate marketers were divided into three distinct groups in 2009 by renowned affiliate marketer Pat Flynn.


Understanding these types of affiliate marketing will show you how to make money in this field regardless of your moral compass.


Unattached Affiliate Marketing

Related Affiliate Marketing

Involved Affiliate Marketing

 

Unattached Affiliate Marketing

 

The first type of affiliate marketing is referred to as "Unattached," which means that you don't have any authority in the niche of the product you're promoting.

 

Your relationship with the customer is completely detached. With pay-per-click advertising, you are hoping people will click your affiliate link, buy the product, and you will earn a commission.

 

An attractive aspect of unattached affiliate marketing is that there's no legwork involved.

 

Reputation and trust with a target audience are essential to affiliate marketing businesses.


It is advisable for those who don't have the time or desire to build those relationships to use this type of marketing instead.


 Elise Dopson, the founder of Sprocker Lovers, explains unattached affiliate marketing.


It's not for people who just want to make money. “Our focus for Sprocker Lovers is to build a community and provide free education about a particular niche, in our case the sprocket Spaniel dog breed, and then to sell afterward."

 

Related Affiliate Marketing

 

Affiliate marketing related to your niche is when you promote products and services that you don't use but are related to your niche.


In this case, affiliates have an audience via YouTube, TikTok, blogging, or any other channel.


The fact that they have influence makes them a trusted source for recommending products even if they haven't tried the products.


 If you choose related affiliate marketing, do you want to promote something you haven't tried?

 

A product or service could be the most disastrous ever and you would never know. All it takes is one bad recommendation to lose your audience's trust.

 

Without trust and transparency, it is difficult to build an affiliate marketing business.

 

Involved Affiliate Marketing

 

Using involved affiliate marketing means promoting only products and services you've used and truly believe in.


According to Elise, the future of affiliate marketing lies in involved marketing.

 

Trust and authenticity are the keys to your audience's and business' success.


 Using this type of marketing, you use your influence to promote products and services that your followers may actually need, rather than paying for clicks on banner ads.


To build a sustainable business, you need to build credibility with your audience over time.


 Additionally, advertising becomes easier, according to Elise.  "Your PPC ads don't need to be expensive if you want clicks and sales."


 A natural Instagram Story or blog post about your experience with a product can do wonders."


Elise prefers this approach because it's authentic and is "the only way to become a trusted source."


You can only be a trustworthy source by having an involved affiliate marketing program.

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